In the past, we examined people’s looks or subtle movements. But now, on Instagram or WhatsApp, we place value on the frequency of interactions, the use of emojis, or the speed of a response
A discipline that examines skin, eye and hair tones to prescribe the ideal wardrobe, color analysis is experiencing a boom thanks to new market opportunities emerging on digital platforms, particularly TikTok
The threat of misinformation and the spread of fake news is now common in all elections, at least since the 2016 U.S. presidential election. The danger has increased considerably with generative artificial intelligence
Boomers connected with their lost friends on Facebook. Millennials did it themselves through an Instagram filter. But one generation dominates the networks: Gen Z
With their infallible tricks, the influencers of the domestic field have turned an orderly home into a fun and, at times, therapeutic enterprise, which has even caught on with some Hollywood stars
Members of the Alpha generation are garnering millions of views on social media. We spoke with experts about the potential consequences of this overexposure
Brands like Coca-Cola and Safilo have ditched their collaborations with the Italian influencer after she was fined for misleading advertising. The businesswoman has turned to a firm specializing in crisis management to recover her reputation, her brand partnerships and earnings
The recommendations come after it reviewed an altered clip of President Biden and his adult granddaughter that was altered to remove the important context, making it seem as if he touched her inappropriately
Social media stars no longer show off their Loewe bags or Lamborghinis, but rather the aseptic apartments in which they invest. They are directing their money towards a refuge value that is, at the same time, something with a lot of social value: housing
The 100-year-old brand’s mugs have become a trend over the past five years, with more than 10 million units sold and a sweeping presence on social media
The Puerto Rican artist recently emptied his account, something increasingly common among users of the social network: some do it to cancel the past, others to make a fresh start and some to create expectation