![Passersby walk past a shop window in Tokyo displaying advertisements for the new 'Zelda' video game.](https://imagenes.elpais.com/resizer/v2/KR2YXYIKOJHN5AZ677QXAQ5SSI.jpg?auth=0bd8c11156d7ca2a34353bdb6036d5c8ce284f86f457902343f10883e60201af&width=414&height=233&smart=true)
50-year-old men are hooked on a video game: Behind the appeal of the new ‘Zelda’
‘The Legend of Zelda: Tears of the Kingdom’ has transcended the world of gamers to become a social phenomenon with sales in the millions, among other things because it attracts its most important player: the one who was already here 40 years ago