Online culture hits the streets, from catching Pokémon to aura farming
The web has left the screen, bringing its customs to real life. We’ve gone from exposing who we are on social media to shaping our identity through it
Jolina Gisèle, the Pokémon princess, is selling her multimillion‑dollar card collection: ‘We could no longer keep it at home because of its size and its value’
The 20-year-old Swiss student owns more than 60,000 cards from the universe created by Satoshi Tajiri. Built together with her father over the course of a decade, they are now up for sale, but not just any buyer will do
The female science influencers who leverage their training and have legions of followers
With the help of Pokémon or Bad Gyal–style looks, a handful of women communicators explain science on social media as they deal with unequal opportunities
Adults who collect children’s toys: The Labubu phenomenon exposed
These collectibles, sold in blind boxes and the successors of the famous Sonny Angels, have sparked a craze among consumers aged 15 to 40. Some observers claim their success is due to the fact that they are a way of escaping the chaos and confusion of the modern world
Augmented reality: An important invention or pure distraction?
New glasses with this technology are starting to become more popular. Supporters say that they do not make people more insular, while experts recommend against using them daily
Pokémon frenzy crushes the Van Gogh Museum in Amsterdam
Large crowds eager to get a free Pikachu card imitating the painter’s famous self-portrait overwhelmed the gallery
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